We're pretty fortunate here at 3x1 to have a lot of amazing friends and clients, and most I'd have to presume are great at what they do. That being said, every once in a while someone special comes through our door and it's hard to think of two guys who epitomize that more than Mark Parker and John Hoke (shown with me in this photo). Some might say it's their proven track record (sorry, couldn't resist), or their knowledge and vision in the footwear and sportswear industry, that makes Mark and John so special. After getting to know them over the past couple years, I can't help but feel that it's only part of their success story.
Last month, we had the pleasure of hosting a 30 person delegation from Nike, which included top design heads from Nike, Hurley, and Converse, who were cool enough to come in for a pair of Custom Made 3x1's and a little 'Denim 101'. We talked about jeans, manufacturing, vertical integration, and craftsmanship. We shared a few of our success stories, and also many stories of the challenges we've had to overcome along the way. Most of our little company was on hand to help, and not only were we flattered to entertain one of the greatest brands in the world, but we were thrilled to learn that everyone attending loved denim just as much as we do.
It's not every day that people recognize you for your ideas and your unseen efforts. When it does happen, no matter where it comes from, it feels pretty good. Coming from John, Mark, and the team at Nike, it's feels even better. I've started to learn from these two titans of industry that leadership is about inspiring those around you to find greatness, rewarding different thinking, and looking for ideas and solutions outside of your everyday.
As we can all attest, it's not every day you meet someone who's an inspiration. And it's not every day you meet people whose biggest success is in making those around them better.
Thank you Mark and John for doing just that. Just doing it - 3x1.