Scott's POV

Treviso Travels

Scott recently returned from an amazing trip to Italy. Vacation? Clearly you don't know Scott. His jam-packed 3 day trip was with ISKO, the world's largest producer of denim fabric. Scott flew into Rome, took a terrifying four hour car ride to San Benedetto del Tronto, and arrived at Iskoteca, ISKO's research and development division. Scott was definitely wowed and inspired by their new fabrics, finishes, and washes. His next stop was Vincenza to see ISKO's Creative Room, a design studio that serves as their main point of inspiration. The Creative Room also has an impressive archive of both vintage and back-dated ISKO-made products (AKA Denim-Head Heaven). 

The main event was held in Treviso and gathered some of the biggest names in denim to discuss creativity and inspiration in the industry. The event took place in the ultra chic Castelle San Salvatore, an absolutely stunning castle in Northeastern Italy. There was a round table discussion with Adriano Goldschmied (founder of the Genius Group, founder of AG Adriano Goldschmied and Goldsign), Elio Fiorucci (founder of Fiorucci and Love Therapy), Katharine Hamnett (Katharine Hamnett CBE, Fashion designer and campaigner, former designer for and member of Genius Group),  Vladimiro Baldin (Product development and style coordination DIESEL),  Raffaello Napoleone (CEO Pitti)  Philippe Pasquet (CEO Première Vision), and of course, our very own Scott Morrison. The event wrapped up with a fabulous party and fireworks to cap off the night.

Want to see ISKO fabrics in action? Check out our new women's collection